WHO WE ARE

We are an international team of thinkers, strategists, digital technologists, and program managers. Our people and our work resemble an electric system, with specialized components combining to power our clients’ brand machine.
We transform the Vision of our client partners into a compelling story that energizes businesses and consumers.

We unlock brand value for our clients with strategic solutions in text, design, video, and digital production.
We see beyond the boundaries of individual communication channels, providing a cohesive, integrated narrative to promote our clients.

WHAT WE DO

We guide our clients across the landscape of communications, with expertise in the following fields of practice:

Branding:
Strategy

We assist our clients in finding
their unique Vision and market positioning
through research and workshops

Consulting

We help to implement strategy in PR,
social media marketing and advertising

Design

We develop a visual identity that is true to
the person, business, or product, and is
capable of speaking for itself.

PR:
Media Relations

We ensure control over the
communications of our clients in the
media, keeping their storytelling monolithic

Celebrity Marketing

We find celebrities and brand
ambassadors that help create a bond
between our clients and their customers

Press Events

We organize events that

Digital:
Web-design

We bring our clients’ Vision to life
with interactive experiences
that serve their brand best

Programming

We know that there is more to digital
communication than meets the eye
and provide solutions to drive
our clients’ businesses

Mobile App Development

We develop mobile applications
for smooth and easy access to services
and information for consumers

Production:
Commercials

We deliver our clients’ business
proposition right where it belongs
– the hearts of their consumers

Music Videos

We find a concept and style that makes
music a multisensory experience

Presentational videos

We use visuals to illustrate ideas
or promote a business at public forums,
conferences, and corporate events

OUR PRINCIPLES

SYNERGY – Our work, your brand, will represent more than the sum of its parts.

AUTHENTICITY – We stay true to the spirit of our clients’ products, services, and their consumers. What we create does not come from nothing. It is informed by our clients’ unique identity in the marketplace.

PURITY – A smart brand story is a simple one. Consumers should universally recognize and experience the brand.

HARMONY – As communications experts offering multichannel services, we guarantee that all consumer touchpoints are in tune with one another.

MODERNITY – We are not carelessly “current”. Our work is relevant today, but classic, with lasting power into tomorrow.

35
PEOPLE
33
PROJECTS
4
COUNTRIES
9
LANGUAGES
VTB ARENA PARK
BRANDING / PRODUCTION /
NAMING / DESIGN /
CONSULTING
HOCKEY MUSEUM
CONSULTING / DESIGN / CAMPAIGN
SYNTERRA GROUP
STRATEGY / NAMING /
DESIGN / DIGITAL /
PRODUCTION /CONSULTING
HYATT
CAMPAIGN / DESIGN / PR
ORIENTAL
CAMPAIGN / DESIGN / DIGITAL
HERITAGE
CONSULTING / DESIGN / CAMPAIGN
NESPRESSO
CAMPAIGN
DYSLEXIA
CONSULTING / DESIGN / CAMPAIGN
DOM.RF
STRATEGY /
NAMING / DESIGN / CONSULTING
DUBAI AIRPORTS
STRATEGY /
BRAND ARCHITECTURE / DESIGN
LACOSTE
MEDIA RELATIONS /
CELEBRITIES MARKETING /
PRODUCTION
EMAAR
STRATEGY /
DESIGN
HERITAGE OF TATARSTAN
STRATEGY / DESIGN
IMPLEMENTATION / DIGITAL
YAS ISLAND
STRATEGY / DESIGN /
DIGITAL / CREATIVE
VIRGIN MOBILE
STRATEGY /
DESIGN / CONSULTING
CYIENT
STRATEGY / DESIGN /
DIGITAL / CREATIVE / PRODUCTION
SIRIUS
EDUCATION CENTER
STRATEGY / DESIGN /
IMPLEMENTATION
LINDT
MEDIA RELATIONS /
MEDIA PLANNING /
CELEBRITIES MARKETING /
PRESSEVENTS
TRANSAERO
STRATEGY / DESIGN /
DIGITAL / CREATIVE / PRODUCTION
DCC – DUBAI
CONSTRUCTION COMPANY
STRATEGY /
DESIGN
CARLO PAZOLINI
PRODUCTION /
PROMOTION /
CREATIVE
HAMAD INTERNATIONAL AIRPORT QATAR
STRATEGY / CONSULTING /
DESIGN / PRODUCTION
QATAR AIRWAYS
CREATIVE /
CAMPAIGN
BRASCHI
MEDIA RELATIONS /
CELEBRITIES MARKETING /
PRESS / EVENTS

Some projects in Electric’s portfolio represent work of different members of our team created while they were parts of their previous agencies.